Why doing it all yourself might be slowing you down and what to do instead.
If you’re a pet brand owner juggling everything from product design to packing orders, it’s tempting to keep your marketing in house. After all, you know your brand best… right?
The problem? Time is a limited resource and “DIY marketing” often comes at a hidden cost.
We see it all the time: pet brands spending hours designing Instagram posts, rewriting website copy, or trying to master email flows on a Sunday night. But without a clear strategy or outside input, you’re likely burning time on content that doesn’t convert or build momentum.
This isn’t about throwing in the towel or hiring an agency tomorrow. It’s about recognising where your time is best spent and when it’s worth bringing in support that helps you move faster and smarter.
Think of it like grooming your dog. Sure, you can do it yourself but is it the best use of your time? Are the results going to match what a pro can do?
Same goes for your marketing.
Whether you outsource one campaign, bring in help to shape your brand voice, or invest in training to upskill stepping out of full ‘DIY mode’ could be the turning point for your brand.
